Essendon is pleased to extend its partnership with Homedics Australia for a further two years through its subsidiary company House of Marley – the Bombers’ official headphone and portable audio partner.
Homedics first joined the Essendon family in 2017 through Sol Republic, but the new deal will see House of Marley as the face of the partnership. The contract extension will take Homedics’ commitment to the club to over four years.
House of Marley is the official audio brand of Bob Marley and his descendants. Rooted firmly in Marley’s legacy, the product line of headphones, speakers and turntables are consciously crafted. The brand offers a sustainable and durable alternative to disposable, throw-away electronics.
Through the partnership, Essendon will also work with House of Marley’s existing partner One Tree Planted, a non-profit organisation dedicated to reforestation efforts worldwide.
Following the recent bushfire devastation in Australia, the united organisations will help restore bushland in fire-affected areas, with a percentage of each House of Marley product sold contributing to the brand’s common goal of planting 75,000 trees within the year.
In addition to reforestation efforts, Essendon and House of Marley have made significant contributions to supporting affected communities.
The Bombers have donated $50,000 towards bushfire victims as part of an industry-wide effort as well as supporting Dyson Heppell’s shave fundraising efforts, culminating in over $300,000 donated, in which House of Marley contributed $5,000.
Essendon chief commercial officer Justin Rodski said the partnership was in line with Essendon’s key priorities.
“It’s great to have Homedics re-commit to the club through its subsidiary company House of Marley, taking our alliance with the organisation to over four years,” Rodski said.
“House of Marley’s vision and values are in line the club’s strategic priorities around sustainability, as we remain a member and advocate of the Sports Environmental Alliance.
“We are excited to further develop our relationship over the next two years. With the help of House of Marley, One Tree Planted and the Bomber faithful, we look forward to contributing to restoring bushland in fire-affected areas.”
Since forming in 2014, One Tree Planted has planted over 5.75 million trees and has committed to planting an additional 6.4 million in 2020.
General manager of Homedics Australia Michel Tapp said the partnership will assist in its commitment to global reforestation.
“We are thrilled to extend our partnership with Essendon and further promote the importance of sustainability,” Tapp said.
“Our distinct aesthetic puts raw, recycled materials that matter first. Mindfully-sourced materials are directly visible — bamboo, rewind fabric, regrind silicone, and FSC-certified wood. What you see is a strong commitment to our mission to support a sustainably crafted, holistic product.
“House of Marley is honoured to be able to contribute to One Tree Planted, which has resulted in the planting of 191,000 trees worldwide to date.
“Like Essendon, we continually pursue new initiatives and causes. We look forward to building on our relationship over the next two years and seeing what we can achieve together.”
To celebrate the partnership, House of Marley is offering Essendon Football Club fans 30 per cent off using the code EFCFD30 during checkout at houseofmarley.com.au.
For each House of Marley product sold, a new tree will be planted through One Tree Planted in an effort to create positive environmental, social and economic impact through carbon offsets, cleaner air and greater biodiversity within the world’s forests.