Fraser was an outstanding centre half forward and a fine Essendon captain. He came from Essendon Baptists-St John's and went straight into the seniors. He was a brilliant high mark and moved around the forward line with speed and precision. He was also good on the ground and a superb team player.
Fraser was Essendon's captain from 1965 to 1968 after being vice captain in 1964. He led the Dons superbly to the premiership in 1965 in his first year as skipper. He had earlier been a member of the 1962 premiership team. In 1968, he was ruled out of the grand final with a leg injury and his loss was a devastating blow to the Dons.
The centre half forward won Essendon's best and fairest award in 1963 and 1964 and was runner up in 1965 and third in 1962. He was also twice runner up in the Brownlow Medal - in 1962 with 19 votes and in 1964 also with 19 votes. Fraser represented Victoria in 1959, 1960,1962, 1964, 1965 and 1966 and captained the State side in 1966.