Essendon is calling on all Bomber fans to turn Etihad Stadium into a red and black cauldron this Saturday night against Geelong.
To help give the Bombers a home-ground advantage, Essendon will be encouraging members seated in Level 1 bays 35-39 to don their free red t-shirt which will be distributed at the match.
The chosen bays are positioned in line with the centre circle and TV cameras and will help drive the Essendon theming for the fans – both at the ground and at home.
Essendon apparel partner adidas are also supporting the cauldron-like atmosphere at the Bombers’ home games by creating a 20m x 10m giant Essendon guernsey which will be placed in the centre of the ground.
Play your part in creating an Essendon cauldron by getting all your Essendon friends along for the blockbuster and coming dressed in your red and black gear.
At three-quarter time there will be an adidas promotion which will be an opportunity for a Bomber fan to win the chance to attend an Essendon training session, meet their favourite player and receive that player's signed jumper simply by waving an Essendon scarf (Note: to be selected, you must also be wearing an adidas playing guernsey).
The full details on how to win will be broadcast on the big screen at the game at three-quarter time.
